Project : Zinco Men Fashion Campaign ‍
Client : Morena Rosa Group
Description :
I designed this Zinco Men Summer collection campaign during my journey at Morena Rosa Group as a Creative Coordinator. The main goal for this project was to bring a casual style that envokes a Summer season mood in Rio de Janeiro. I supervised the photo shooting and led the photo editing, the layout design of the catalogue and lookbook. I also created promotional materials such as billboards, banners, a making off video and a website.

What we did :
Brand foundations, website, design, illustrations
Brand bible: We gave Weston Backcountry a brand book that will define the next 3 to 5 years for their brand and marketing initiatives. We wanted to make sure that had all the tools they needed without being so strict, where they couldn't further grown and expand the graphic library.